Connections
Connection: Google Analytics 4 (GA4)
We use GA4 to analyze website behavior and conversion paths alongside your ad data.
Step by step
- 1Log in to analytics.google.com and open your GA4 property.
- 2Go to Admin → Account access management (at account level) or Property access management (at property level).
- 3Click the plus icon → Add users, enter your marketer's email address and choose the 'Viewer' or 'Editor' role (depending on what was agreed).